Heidi Carney Joins True Citrus Marketing Team
BALTIMORE, MD (January 1, 2004) - David Schleider, founder and president of True Citrus, announced today that Heidi C. Carney has been hired as Vice President of Customer Marketing.
Prior to True Citrus, Heidi Carney was the president of Sales Support Professionals, a company that provides marketing and sales support to small and medium-size businesses. Ms. Carney has also held the position of vice president of marketing and customer relations for Explore, a provider of before- and after-school academic enrichment programs and was vice president of The Epic Group, a national healthcare consulting group. Before joining the Epic Group, Ms. Carney worked for Integrated Health Services, a post-acute care company where she served in various positions including Director of Corporate Marketing, Director of Acquisition Implementation and as a Regional Sales and Marketing Manager.
"With almost two decades of marketing, sales and customer service experience in both established and start-up companies, she is a perfect fit," commented David Schleider.
Ms. Carney has always taken a special interest in developing strong relationships with customers. "At the end of the day, our True Lemon customers should feel like they are a part of this special community that we will have created for them, and that their constant feedback both inspires us and helps us to better our company."
About True Lemon
True Lemon, the original 100% all-natural crystallized lemon, is made and distributed by True Citrus. The first and only product of its kind on the market today, True Lemon is available in over 2,000 major food markets across the country. True Lemon provides the consistent lemon taste of two fresh lemon wedges. With 0 calories, 0 carbohydrates, 0 fat; and no sweeteners, preservatives, or sodium, True Lemon is a perfect complement to any balanced diet.
About True Citrus
True Citrus (formerly Grand Brands, LLC) is a Baltimore-based food and beverage development, manufacturing, and distribution company. Founded in 2003, the True Citrus team is dedicated to meeting the needs of today's consumer by creating innovative food products that offer taste and convenience, while complementing a healthy diet, and providing a great value for consumer's money.
