June 14, 2010
True Lemon Increases Water Consumption
The results are in! A survey at a major California university showed that adding True Lemon, True Lime, or True Orange increases water consumption.
The survey was conducted by the university's Injury and Illness Prevention Program. Forty-five staff members were given a 30-day supply of True Citrus packets.
The amount of water participants drank overall increased by 2.3 glasses per day.
And, for those who drank True Citrus products every day, water consumption went from an average of 3.69 glasses per day to 6.07 per day a 61% increase in the amount of water taken in!
The report concluded: "as an incentive program, we would rate the use of True Lemon products a success!"